Tag: peter

Intervista: Tina Roth Eisenberg

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Tina Roth Eisenberg

Tina Roth Eisenberg a native of Switzerland, grew up influenced by the renowned Swiss design and a lot of fresh air. After studying in Geneva and Munich for 5 years, she crossed the Atlantic to find herself designing and running her own design consultancy in Brooklyn, NY. Her aesthetics reveal her Swiss roots – Tina is a firm believer in white space-driven, clean, elegant design solutions. She took a moment to answer a few questions for AisleOne.

How long have you been designing?
Ever since I was able to get my hands on pens and paper. I officially started making a living of it about 10 years ago.

Who or what turned you on to graphic design?
A family member: My wonderfully crazy aunt Hugi was seeing a graphic designer at the time. He was incredibly creative and was drawing 24/7. Seeing him in action, and seeing how his creative mind worked made a huge impression.

Who or what are your influences??
PAST: Every day swiss design that I was surrouned with growing up.
NOW: Countless inspiration sources on the wonderful internet + every day vibrant NYC.

What is your favorite typeface??
Helvetica, of course, followed by FF Din and Trade Gothic.

Tina Roth Eisenberg

What is your favorite color palette to work with?
Lots of white + subtle grays + a dash of bright orange.?

Can you explain your creative process from brief to completion?
Instead of explaining my complex process I’d like to refer to a process diagramm by a company called And Partners NY.

Do you use a grid system when designing and how do you feel about them?
Yes, In my opinion, they are the necessary structure for any design. I second Khoi and Michael in their Grids Are Good presentation: “The grid is the most vivid manifestation of the will to order in graphic design”.

Who do you feel is currently doing innovative work?
Marian Bantjes – her work amazes me. AND I love her story. How she left her successful business to start doing her own design work. She’s a truly inspiring woman.

What are you working on now?
I am currently designing the User Interface for a complex content management tool for Scripps Networks, owner of several TV channels such as the food network, HGTV, diy, etc.

Tina Roth Eisenberg

What is your favorite color?
White. It is the combination of all the colors of the visible light spectrum.

What is your favorite album?
FEIST, The Reminder.

What is your favorite movie?
Playtime by Jacques Tati. A fabulously choreographed nearly wordless comedy about confusion in the age of technology.

Intervista is a series of interviews conducted for AisleOne with some of todays top talents in graphic design.

       

Intervista: Xavier Encinas

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Xavier Encinas 1

peter&wendy is a graphic design studio based in Paris that was founded by Xavier Encinas and Cécilia Michaud. They value close relationships with their clients and approach each project with a unique process. The studio produces a mixture of graphic projects in print, publishing and identity. Xavier Encinas took a moment to answer a few questions for AisleOne.

How long have you been designing?
Well I‘ve been designing from almost 10 years now. I started designing a website for some music I was playing with. We needed something to communicate; I was the one good with computers so I started to make a simple one. I enjoyed it so I decided to do more. I discovered print 3 years ago. It was a revelation for me. To be able to do such great “real??? things. The touch of the paper, the colours, the effects… all of it.

Who or what turned you on to graphic design?
The work of Michael C. Place and The Designers Republic really gave the inspiration to go on designing for print. I was very attracted by the modern and shiny way of TDR’s design and also the power of the simplicity in Build’s work.

Who or what are your influences??
My early print work was really influenced by Build and TDR. Now my design is very grid and type oriented. I admire the swiss graphic design and pioneers like Müller-Brockmann, Max Bill, Max Hubert, Wim Crouwel… today I try to get rid off all this history to find my own way.

What is your favorite typeface??
Helvetica

Xavier Encinas 2

What is your favorite color palette to work with?
Black & white, sometimes grey and pink.??

Can you explain your creative process from brief to completion?
When a new project comes to us, the first step, of course, is to understand the brief but then try to conceptualize the project as a whole. I take the time to try all of the ideas I have and experiment with different ways of executing them, before I put them on paper. Sometimes my first idea is the good one, sometimes it is not… our design is very grid-oriented so the grid helps to organize all of the elements of the design, in a way that is easy to understand.

Do you use a grid system when designing and how do you feel about them?
Grid is my way of design. For me it’s a fundamental basis for all my design from poster to business card and books. In a sense it’s a very safe environment but also very rough path. It’s always challenging to design using a grid because the need to accept to be free. For me form needs to serve the message.

Who do you feel is currently doing innovative work?
I don’t know really. I believe more in sincere design than in innovating design. For the past 50 years nothing really new appears on the graphic design field. It’s only old and fundamental design put in the “todays way???. The design technique are changing so are the designs but this doesn’t means its new. In the field of print design innovation could come from the production specifications : new material, new effect… but Helvetica is still Helvetica…

What are you working on now?
I’m currently working on several projects for a UK film maker CS Leigh (http://www.myspace.com/museumfilm): Limited CD packaging, 1 posters, 2 books. Also working on my wedding invitation: A1 poster + A5 invitation.

Xavier Encinas 3

What is your favorite color?
Black and pink.

What is your favorite album?
There are so many album I love… Can’t say anyone in particular. I listen to jazz, hip-hop and some electro. These days my playlist included:
Patricia Baber – Verse
Stacey Kent – Breakfast on the morning tram
Jaocb Young – Evening falls
Common – Fiding Forever
Kanye West – Graduation
Nils Peter Molvaer – Khmer
Arve Henriksen – Strjon

What is your favorite movie?
Lost in translation from Sofia Coppola. This movie is just perfect. I never went to Japan (I will next year) but the feelings the 2 actors shares are so authentic and pure. It’s beautiful. The direction of photography is perfect too. I could watch this movie hundred times… I did it, anyway.

Intervista is a series of interviews conducted for AisleOne with some of todays top talents in graphic design.
       

AisleOne BookShelf 2nd Edition

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Books 2

For this second edition of AisleOne BookShelf I have some real goodies. The hard to find IDEA Number 323 which is entirely dedicated to Wim Crouwel, the new Peter Seitz: Designing a Life book and The ABCs of Bauhaus. I was actually blown away by the content of the IDEA issue. There is a ton of stuff in there, a lot of which I’ve never seen. It also includes Crouwel’s New Alphabet in full detail. This one is definitely a keeper. I recommended going over to You Work For Them and picking one up before they are all gone. The Seitz book is full of design goodness as well and the Bauhaus book is definitely a reader. I have to sit down and soak that one in.

On a side note, I still haven’t be able to figure out how to take good pictures of these books. The biggest problem I’m having is keeping them open without damaging them and without getting my dumb hand in the picture. If anyone can give me some advice on how to do this well that would be great. There has to be a way cause I see it done well all the time.

IDEA Number 323: Wim Crouwel
Special Feature: Wim Crouewel’s adventures into the experimental worlds. This issue of Idea specially devoted its 190 pages to Wim Crouwel’s representative design works, including posters, book designs, logotypes, stamps, typefaces and others. His legendary New Alphabet is also introduced with full details. Two historical essay’s by Crouwel and comments from imporatant design figures are also featured.

Peter Seitz: Designing a Life
Peter Seitz: Designing of a Life is the first in-depth documentation of Seitz’s unique story and influential work. Containing new historical research and never-before-published images, the book includes essays by Andrew Blauvelt, Kolean Pitner, and Bruce N. Wright that survey the compass of his prolific and influential life.

The ABCs of Bauhaus
The ABC’s of Bauhaus traces the origins and impact of the Bauhaus in relation to design, graphic design, and typography. The book, designed by the authors, invokes the Bauhaus ideal of synthesizing editorial concept, typography, and format. The essays address such issues as modernist design theory in relation to the nineteenth-century kindergarden movement and Bauhaus graphic design in relation to the idea of a universal "language" of vision. Additional essays address psychoanalysis, fractal geometry, and Weimar culture. This book includes two essays by Mike Mills.

That’s it for this edition. You can view more photos of the books on the AisleOne Flickr page.