Branding A Baptism


I designed this invitation, RSVP card and table card for my sons baptism. The overall color theme of the party is black & white so I wanted to keep this consistent throughout. I also wanted to use a single typeface for everything, in this case I went with Lubalin Graph. It’s used on ever piece: invitation, RSVP card, envelope, RSVP envelope and even extends to the number cards that will be on each table, which will be mounted in simple black frames.

The invite and RSVP card were letterpress by Coeur Noir in Brooklyn, NY, who did an amazing job. These are the same guys that printed up some stuff for the Helvetica Film, including this gorgeous poster by Norm. For the stock I went with white Rising Museum Board. I wanted a really heavy stock and this ended up being perfect. The board even has a nice texture to it.

For the envelopes I went to Kate’s Paperie and found some gorgeous high quality envelopes that are lined and have a nice diagonal line texture. They also printed my address on the back of the main envelope and on the front of the RSVP envelope. They didn’t have the Lubalin Graph font in house so I had to lay it out myself and send over the files. They came out perfect.

The entire set looks amazing and I’m really happy with how it all came out. If anyone would like a set let me know and I’ll send it out if I have any left over.        

Design Goodies


I just posted on my Flickr page some sweet design goodies that a few generous designers sent to me.

First we have a two-sided poster designed by Josh Gomby for the Rochester Institute of Technology screening of the Helvetica documentary. Josh was kind enough to send me two copies of this.

Then there’s an invite for the Helvetica 50 exhibition designed and sent to me by Xavier Encinas of peter&wendy.

Lastly, Robin Uleman surprised me with two beautiful booklets he designed for Premsela.

You can check out more photos of each piece on my Flickr page.