AisleOne. A visual journal on design, photography, film, music and culture.
Stunning identity design for photography studio rw/2 by Sebastian Gram while working with Hello Monday. Excellent choice of color, love the minty green, and great use of white space. The grid brings all these elements together to create a superb design.
I’m always amazed at the amount of quality work coming out of Australia and New Zealand. Add another firm to the list. Scenario is a multi-diciplinary firm with office in Auckland and Wellington producing stellar work. I’ve also been informed that their site is built on a 12 column—sub-divided in 24 column grid, all aligned to a baseline grid throughout. Very nice!
Image above is from Things To Look At.
Here’s a great book that’s just been released by Lars Müller Publishers titled Corporate Diversity: Swiss Graphic Design and Advertising by Geigy, 1940–1970. Designed by Norm and set in their typeface Replica (thanks Jonathan!), it features the brilliant work of the in house design studio at J. R. Geigy AG, most of which was created for the medical industry. Geigy was based in Basel and the work helped spread the International Typographic Style with its minimal approach and by employing designers such as Karl Gerstner, Jörg Hamburger, Toshihiro Katayama and Armin Hofmann.
Corporate Diversity displays Swiss graphic design at its best and rivals the classic ABC Verlag book, Publicity and Graphic Design in the Chemical Industry. It makes a great addition to any collection.
A short film was created on the exhibit that accompanied the book.
You can also see more images of the book here and here or purchase a copy for yourself from Amazon.
I’m absolutely loving the work of Belgian graphic designer, Inge Ketelers. Ultra simple and clean. Minimalism in its purest form. No distracting elements, just well composed text and images. I wish more design was like this, back to the basics. It’s refreshing to see such design being created, a nice departure from the mind-numbing Photoshop gradients and lens flares.
An excellent collection of minimal, grid based design by Netherlands based Buro Reng.
Aaron Heth and Matt McInerney, both students at the Savannah College of Art & Design, have created a podcast called Read Between the Leading that focuses on design and typography. They’ve only done 4 episodes but so far the discussions have been intelligent, engaging and interesting. This show is going to be big.
For episode 4, Aaron and Matt invited me on as a guest and we chatted about grid systems and the new Tropicana packaging. Have a listen and definitely check out the previous episodes as well.
And for all those Twitter users out there, Aaron and Matt also created Typoholism.com, a single serving twitter app that searches twitter for the hashtag #typoholism and displays it on this page.