Swiss modernist graphic designer Hans Neuburg (1904-1983) is one of the pioneers of the International Typographic Style along with Brockmann, Crouwel, Aicher, Hofmann, Casey. He’s left a collection of stellar work that includes this stunning poster pictured here and as well as this diagonal design. This gallery contains some more of Hans’ excellent poster work.
He also authored the classic design books Moderne Werbe- und Gebrauchsgraphik (1960), Graphic Design in Swiss Industry (1965), Publicity and Graphic Design in the Chemical Industry (1967) and Conceptions of International Exhibition ( 1969).
Hans Neuburg is a graphic design legend.
Thanks for the link.
All the double spread pages of Publicity & graphic design in the chimical industry are avaible here :
http://www.designers-books.com/?p=392
I clicked on the link you included on this post to check out the rest of Neuburg’s posters. My favorite is his 1960 poster. I love the typography and the details.
for Neuburg’s work you might also take a look at “Corporate Diversity. Swiss Graphic Design and Advertising by Geigy 1940–1970” by Lars Müller Publishers
http://www.amazon.com/Corporate-Diversity-Graphic-Design-Advertising/dp/3037781602/ref=sr_1_1?ie=UTF8&s=books&qid=1255890117&sr=8-1
Amazing poster, love the strong colour & amazing typography, really enjoy your blog – thank you!