8 Comments on "1976 Montreal Olympics Logo"

  • Jesse Kidwell says

    I’ve always loved this logo, but I thought it was primarily supposed to be a maple leaf (which seemed like a brilliant handling of the rings). I hadn’t considered a podium, which makes it that much stronger!

  • I don’t like the logo because it looks aggressive to me. It has resemblances of a fist, brass knuckles and “the finger”.

  • Lee says

    I think it’s lovely. Really nice. Shame someone didn’t show whoever was responsible for the London 2012 Olympic Logo. http://www.london2012.com/about/our-brand/using-the-brand.php – shocking design to say the least.

  • Wow, great find. Thanks for posting.

    ….but how dare ye smite Aicher with your words. Tsk Tsk. ; )

  • Marie says

    I agree with Blaise. My first impression looking at this logo is the fist and the finger before reading about it.

  • I too prefer this one over the archer one, however I still think Mexico’s one (1968) is the best:


  • Bob says

    Good post, but I do agree with Blaise on this one.

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