BBDK Launches LuigiĀ Bormioli Site


My good friend Duane King and his uber-talented crew at BBDK have just launched a stunning new site for Italian glassware company Luigi Bormioli. I personally consider this site to be one of the best sites on the web in terms of design, typography, functionally and usability.

The design is ultra-clean and simple and the great use of white space makes it all feel very elegant and sophisticated. Designed on a simple grid, BBDK was able to create an eye pleasing layout that enhances the gorgeous photography. It’s all topped with a precise use of Gotham and Helvetica. How can you go wrong with those wonderful typefaces?

The site is extremely easy to navigate and the slight transitions and interaction points make the it a joy to use, and work harmoniously with the minimal design. This is an excellent example showing that it’s possible to create an engaging site without the use of Flash. Ian Coyle of Superheroes, who designed and developed the amazing ShopComposition site, worked with BBDK to develop the Bormioli site.

If this site isn’t recognized for it’s brilliance, then there is something really wrong with this world.

You can read more about the project over at Thinking for a Living.