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Whitney Museum Graphic Identity

Whitney Identity Whitney Identity Whitney Identity Whitney Identity Whitney Identity Whitney Identity Experimental Jetset recently launched a new website with a ton of amazing new work. One of the projects that stands out for me is the identity work they did for the Whitney Museum of American Art in NYC. EJ developed the graphic identity, and Whitney’s in-house design team used the system to design all the pieces. I'm going to have to visit the museum and grab as much printed stuff as I can. Looks stunning.
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