Chocolat Factory Identity System


Here’s an great example of a well designed graphic identity that doesn’t over do it and supports the content. Designed by Ruiz+Company for Spanish chocolate company Chocolat Factory, the identity features a clean sans-serif (which looks like DIN) and a wonderful color palette. Reminds me of the gorgeous identity system for Brooklyn Fare.        

8 thoughts on “Chocolat Factory Identity System

  1. Really nice identity. It’d make me want to buy one of each. Well, except for the one called ‘grenade’. I’d be frightened of it blowing up.

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