I personally hate cigarettes but I’m in love with this minimalist packaging design for Japanese cigarette company JT Tobacco. Designed by ASYL, the packaging features a gorgeous side slide box. I always love when I see design that challenges the standard.
wow…amazing. I can’t believe a cigarette company would go along with something this beautiful! Great color scheme too!
I hate cigarettes as well, but these nearly make you want to smoke! Does make you think about ethical design though! Would you work on this type of packaging? I think I’d have to say yes if the money was right!
James, I lost both of my parents to cancer so I could never take on a project like this.
B&H did the slide box thing in britain a while ago. I think cigarrette packets are and always have been sterling bits of packaging design. Those are particularly sexy though, especially with no health warning.
Wouldn’t work on it myself.
Agree, The design makes look this product almost healthy!
Excellent packaging design.
What’s that face they’re using? looks so familiar.