Social Gothic

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I only use handful of typefaces, mainly classics like Helvetica, Univers, Akzidenz Grotesk, Avant Garde and Futura, and I’m not a firm believer of using multiple typefaces in a design. So it’s rare when I find a modern typeface that gets my design juices flowing, and today I’ve found two.

Social Gothic is a new typeface by Canada Type that has the characteristics of some of these classic typefaces but with a more modern feel to it. I like it. Social Gothic is a unicase font that contains an expanded character set as well as a few alternates. You can purchase a copy at You Work For Them.