The Sameness Booklet

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The art and cultural movement, De Stijl, promoted abstraction by simplify design to its most basic elements and utilizing vertical and horizontal orientations and primary colors.

The Sameness Booklet by Alex Fuller and Gabe Usadel pays homage to this Dutch movement with some beautiful, but simple spreads using only red, black and white. This stunning piece is offset printed and is typeset in Akzidenz Grotesk. Alex and Gabe are also responsible for a equally wonderful booklet titled: The Incredible Journey that is Consciousness.

You can order a copy of the book for $12.