Bastardised celebrates the global identity project born in 2007 out of Bunch’s need to re-brand. They approached designers and image-makers they admired and asked them to produce a “visual reaction” to their logo, sign it and return it. The resulting ‘Bunchisms’ were incorporated into their stationery with care taken to choose relevant themes for the applications.
This initiative attracted international artists, designers and illustrators which included Malcolm Garrett, Jonathan Ellery, Paul Davis, Marian Bantjes, Stefan Sagmeister, James Goggin, Carlos Segura, Build, Paul Insect, David Quay, Vince Frost, Si Scott and Julian Morey.
289 ‘Bunchisms’ were specially selected from 750 contributions and my submission was one of the designs selected for the book.
The limited edition 208 page hardback includes a foreword by cultural writer and author Liz Farrelly.
Published by: Bunch
Printed by: Kratis
Format: 170 x 235 mm
Features: Maxi Offset 170 g/m2 paper (by Igepa Zagreb)
Hard back 3 mm thick cover
Coated with Maxi Silk 120 g/m2 then matt laminated
Limited edition of 1500
Hand numbered (0001 – 1500)