Posts Tagged with “logotypes”

McCain’s Typeface


Great article by Steven Heller of the NY Times on the typeface used in John McCain’s presidential campaign. The McCain logo is set in Optima Bold and Heller asked a few designers, which include Michael Bierut, Ellen Lupton and Matthew Carter, two questions: What does Optima say about John McCain? And should this, or any, candidate be judged by a typeface?

I’m not a fan of Optima or McCain for that matter, but it’s definitely an interesting read.        

Update: Lifter Baron


Rob wrote it to let me know that he’s updated his site Lifter Baron with some new work and a shiny new design.        

Print Liberation


Nice typography and design work by Philadelphia based agency Print Liberation.