AisleOne. A visual journal on design, photography, film, music and culture.
This has to be one of my favorite corporate logos. I love the balance between the two squares and the minimal type style. There is a Swiss Air Lines office here in New York that has this logo up nice and big, but on big red cubes. Looks great. I have to get some photos of it.
Shaun Inman, creator of the excellent stat app Mint, has posted this image showing the clever geometry of the Mint logo. I love knowing about the thinking and reasoning behind a design. It makes that piece so much more special.
Not only does Kinder chocolate taste so damn good, but the logo is also really sweet. If anyone knows who’s responsible for the KInder logos, I would love to know.
Extra credit: Name that typeface.
Inspiring work by Justin Thomas Kay who makes up half of Upnorth.