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Really Useful Posters

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The uber-talented Mark Bloom of Mash Cre­ative just wrote in about these gor­geous ‘Really Use­ful’ posters they’ve cre­ated, extend­ing the phi­los­o­phy and think­ing behind their State of the Obvi­ous brand. The series con­sists of four themed posters: Green­which Mean Time, Emoti­cons, Print Sizes and Met­ric Con­ver­sion infor­ma­tion and are avail­able in A0, A1 and A2 sizes exclu­sively from Print Process.

Some peo­ple will find these designs to be bor­ing, but I per­son­ally find them to be visu­ally stim­u­lat­ing. The obvi­ous grid, sim­ple but rich color palette and stag­gered typog­ra­phy cre­ate inter­est­ing designs that are rem­i­nis­cent of the clas­sic Inter­na­tional Typo­graphic Style from the 50s and 60s. This is the kind of stuff that gets my cre­ative juices flowing.

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