An inspirational resource focused on graphic design, typography, grid systems, minimalism and modernism.
Not only does Kinder chocolate taste so damn good, but the logo is also really sweet. If anyone knows who’s responsible for the KInder logos, I would love to know.
Extra credit: Name that typeface.
You’re currently reading “Kinder Riegel”, an entry on AisleOne
Actually I’m not a big fan of the Kinder logo…it could use some serious kerning (come on, it’s like ‘K inder’ over there), and the color diference makes the separation worse IMO.
The type feels really soft though, I do like that choice
Ale, the funky kerning and softness is due to the fact that I scanned an actual wrapper since I couldn’t find a good example online.
Haha….my colleague from Germany just brought back some Kinder chocolate. I think they’ve actually been around for awhile since they are owned by an Italian company: http://www.ferrero.it/
Maybe the logo was just done “in-house”? Also there’s not much room to play with kerning-wise since there are so many geometric curves right up against straight vertical strokes.
The logo is ancient; it has been developed back in the sixties, probably done in-house. However, over the years they modified it slightly, as you can see here: http://www.ue-ei-portal.de/view_news_1504.html
Very nice man. Thanks.
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